Virtual Try-On
For Fashion Retail
And E-Commerce

Reactive Reality’s PICTOFiT is the perfect virtual try-on solution for fashion brands and retailers who want to offer unique and scalable e-commerce and omnichannel experiences.

Get a Demo

New: Shopify App

Trusted by Industry Leading Companies

Woman holding a tablet on which she uses the virtual fitting room

Leading Technology Provider

Virtual Try-On Solutions for Fashion Brands and Retailers

Reactive Reality’s patented PICTOFiT virtual try-on platform powers unique and scalable online shopping experiences for fashion brands and retailers.

Are you ready to give your shoppers the ability to try on millions of outfits before buying?

Explore our Solutions

Real Benefits, From Real Customers

What PICTOFiT Can Do for Your Business

500

...average increase in sales revenue as reported by our customers.

6

…more user engagement in your webshop and/or shopping app.

-30

…reduced product return rate from first-time shoppers.

25000

…digitized products and garments per month and rising.

PICTOFiT

Shopify Virtual Try-On App

PICTOFiT Shopify App makes online shopping for clothes more convenient and enjoyable than ever before.

Software Development Kit (SDK)

Makes it easy to integrate our solutions into your e-commerce platforms for web and mobile apps.

Content Management System (CMS)

Enables you create fashion images cost-efficiently with state-of-the-art virtual photography technology.

3D Capture Kit & Service

Will help you to digitize your products at scale and get ready for the virtual disruption in the fashion industry.

Trusted by Leading Brands

What Partners & Customers Say

“

The PICTOFiT platform consistently created high-quality virtual garments from physical samples in a matter of minutes. It is the state of the art and it will be a game changer for brands and retailers that use it.
Matthew DrinkwaterHead of Innovation Agency, LCF

“

Shoppers are looking for immersive, virtual retail experiences. Innovators around the world are exploring how to use AI to bring more value to customers…opening the door to truly magical things…and tech from Reactive Reality help power the process.
Chris CaposselaChief Marketing Officer, Microsoft

“

Reactive Reality has built a best-in-class platform which helps brands and retailers create highly immersive shopping experiences while positively impacting their bottom line. Their PICTOFiT Capture Kit and Platform are great leaps forward for online merchants.
Ryan SmithProduct Lead, Shopify

“

PICTOFiT virtual try-on and fitting is fantastic for e-commerce and retail because it allows customers to see how a garment fits on them without having to physically try it on. Not only is this convenient for the online shoppers, but it also reduces the time and effort required by store employees.
Christopher BarthVice President of CRM, HUGO BOSS

“

We’re so happy to have chosen Reactive Reality to build our 3D virtual try-on experience! They did an amazing job of transforming our brand and outfits into a next-gen shopping experience that our customers love.
Vincent BaumannE-Commerce, OLA KALA