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PICTOFiT Transforms Fashion Products into Smart Virtual Assets


The Most Realistic and Scalable Virtual Try-On Solution Today

A unique aspect of our PICTOFiT platform is that it is highly realistic, scalable, and covers the entire virtual try-on experience. This includes the generation of content for 2D and 3D models of products, the generation of avatars ind 2D and 3D, the virtual fitting of garments to avatars, and size recommendations.

All In One

Virtual Try-On From Design to Distribution

PICTOFiT is the only end-to-end platform for virtual try-on, which scales from product digitization to photo-realistic virtual try-on, size recommendation and fitting.


Product Digitization

PICTOFiT helps fashion and retail businesses to digitize their products in a cost-effective way, in order to drive growth and meet customer needs.


2D & 3D Operation

PICTOFiT’s seamless 2D and 3D mode is the perfect way for a fast and reliable integration of virtual try-on in your fashion product lifecycle.


User Avatars

PICTOFiT user avatars look like your photorealistic digital twin, making it easy and fun to discover garments that fit your body type and style.


Try-On Experiences

PICTOFiT provides a variety of features to help you find the perfect outfit, including Mix & Match, Size Visualization, Layered Outfits, 3D Scenes, and more.

PICTOFiT Product Family

Shopify Virtual Try-On App

PICTOFiT Shopify Virtual Try-On makes online shopping for clothes more convenient and enjoyable than ever before.

To stand out from the crowd, fashion brands and retailers need to focus on customer satisfaction by providing a unique and exciting shopping experience. PICTOFiT, Reactive Reality’s white-labeled platform, powers a highly realistic, scalable, and fun virtual try-on experience for Shopify.

PICTOFiT Product Family

Virtual Try-On SDK

Create your own virtual try-on and sizing experience with our PICTOFiT Software Development Kit (SDK).

The PICTOFiT SDK is easy to integrate and comes with a wide range of features and customization options. You can use the PICTOFiT SDK to create a completely customized virtual fitting and sizing experience that fits your brand identity and customer needs.

Man holding using PICTOFiT Smart Mirror to try on a blue shirt and black pants.

Smart Mirror

Most Advanced Virtual Fitting Room Today

Offer your customers your entire wardrobe, not just what is physically available in-store. With our technology for smart mirrors, you can create a seamless omnichannel shopping experience by connecting your in-store and online channels with PICTOFiT Virtual Fitting Room.

PICTOFiT Product Family

CMS and Virtual Photography

PICTOFiT Content Management System (CMS) is the perfect solution for fashion and retail businesses that want to improve their online presence and increase sales.

The software makes it easy to turn conventional product photos into smart digital assets that can be used in virtual try-on and virtual fashion photography. This will give your customers a more realistic and aesthetic view of your products and help them to make better-informed purchase decisions.