YOOX Net-A-Porter Launches Avatar Try-On!

YOOX Net-A-Porter has rolled out a major upgrade to all users of the YOOX app, and a marketing campaign is underway. You can experience our technology on YOOXMIRROR, the virtual styling room within the YOOX app.

Reactive Reality - Instagram Chiara Ferragni
Image: Instagram Chiara Ferragni

In the latest version, users can create a personalized digital avatar from a selfie or a picture upload. They can then mix & match their favorite outfits, add accessories and share their final look on social media. The added functionality will continue increasing sales conversions and user engagement.

Reactive Reality - Instagram YOOX
Image: Instagram YOOX

Our partnership with YOOX Net-A-Porter continues to make YOOXMIRROR even cooler as our technology progresses. Make sure to download the app and experience it yourself!

Please see the following article to learn more: https://wwd.com/fashion-news/fashion-scoops/yoox-mirror-digital-avatars-1203361963/